網(wǎng)站是人機(jī)之間的信息交互界面。其目標(biāo)是促進(jìn)設(shè)計，執(zhí) 行和優(yōu)化信息與通信系統(tǒng)以滿足用戶的需要。如果想制作出精美合格的網(wǎng)頁，最先要考慮的就是網(wǎng)站建設(shè)的概念。也就是要決定網(wǎng)站建設(shè)的主題以及構(gòu)成方式等內(nèi) 容。如果不經(jīng)過策劃直接進(jìn)入網(wǎng)站建設(shè)階段，可能會導(dǎo)致網(wǎng)頁結(jié)構(gòu)混亂、操作加倍等各種問題。
A website is an information exchange interface between humans and machines. Its goal is to promote the design, execution, and optimization of information and communication systems to meet the needs of users. If you want to create exquisite and qualified web pages, the first thing to consider is the concept of website construction. That is to determine the theme and composition of website construction. If you enter the website construction phase directly without planning, it may lead to various problems such as webpage structure confusion and doubled operations.
1、確定網(wǎng)站建設(shè)主題
1. Determine the theme of website construction
網(wǎng)站建設(shè)策劃時，首先需要確定的是網(wǎng)站建設(shè)的主題，一般的商業(yè)性網(wǎng)站建設(shè)都會體現(xiàn)企業(yè)本身的理念，網(wǎng)站建設(shè)時可根據(jù)這種理念來進(jìn)行設(shè)計；對于個人或企業(yè)網(wǎng)站，則需要考慮下面幾個問題。
When planning website construction, the first thing to determine is the theme of website construction. Generally, commercial website construction will reflect the company's own philosophy, and website construction can be designed based on this philosophy; For personal or corporate websites, the following issues need to be considered.
（1）網(wǎng)站建設(shè)的目的：網(wǎng)站建設(shè)前首先要考慮清楚為什么要做網(wǎng)站。根據(jù)網(wǎng)站建設(shè)的理由及目的決定網(wǎng)站的性質(zhì)。例如，想把自己所掌握的信息傳達(dá)給其他人的時候，可以制作講座性的網(wǎng)站；想和其他人一起分享個人興趣的時候，可以制作社交性的網(wǎng)站。
(1) The purpose of website construction: Before website construction, it is necessary to first consider why a website should be built. Determine the nature of the website based on the reasons and purpose of its construction. For example, when you want to convey the information you have to others, you can create a lecture style website; When you want to share your personal interests with others, you can create a social website.
（2）網(wǎng)站建設(shè)的有益性：即使是企業(yè)網(wǎng)站，也需要為訪問者提供有利的信息或能夠作為互相交流意見的空間，在自己掌握的信息不充分的時候，可以從用戶上收集到一些有用的信息。
(2) The benefits of website construction: Even corporate websites need to provide visitors with favorable information or serve as a space for mutual exchange of opinions. When the information they have is insufficient, useful information can be collected from users.
（3）更新：可以說網(wǎng)站的生命力體現(xiàn)在更新的頻率上，如果不能經(jīng)常更新，可以采用在公告欄公布最近信息的方法，多與訪問者進(jìn)行意見交流。
(3) Update: It can be said that the vitality of a website is reflected in the frequency of updates. If it cannot be updated frequently, the method of posting recent information on the bulletin board can be adopted, and more opinions can be exchanged with visitors.